Content management systems
Content management refers to the different ways that you can organize and update information on your website such as products, promotional offers, and blog posts. (Blogging stands for Web Log and refers to an online diary or journal which chronicles the ongoing activities of your business.)
Content Management Systems can be an affordable way for you to manage and update the information available on your website. When choosing a Content Management System there are a number of things you will want to take into consideration:
HTML (HyperText Markup Language) – This is a specialized computer language that programmers use to create and update sites, and until recently was the most accessible option available for personal website development. HTML is static, which means that each element of a site is coded to meet specific functions. In order to make changes on your website, you will need to hire a programmer each time you need to update your site – or you can learn to decipher the code yourself … is it worth your time? This can be costly in terms of time and money as it requires both to make even the simplest of changes.
Flash – These sites tend to be quite showy with lots of brightly coloured moving pictures or animations. While they definitely add certain flair Apple devices like the iPhone and iPad are unable to browse them. Given the popularity of such hand-held devices choosing to develop your site in flash could seriously diminish the number of people who may potentially be able to view your site. Any changes to the ‘Flash’ components will also require the assistance of a programmer at a cost of time and money.
Free by template – Templated sites are websites that are designed specifically for the average person to create and upload content on a regular basis and are very popular with small business owners. By going to WordPress.com or Blogger.com you will have the option to search a variety of designs and choose one with the look and feel that specifically matches the needs and images of your business.
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